{"id":8,"date":"2021-06-07T22:36:35","date_gmt":"2021-06-08T03:36:35","guid":{"rendered":"https:\/\/ratpark.studio\/?page_id=8"},"modified":"2024-11-25T11:58:15","modified_gmt":"2024-11-25T16:58:15","slug":"rat-park-branding-para-la-sostenibilidad","status":"publish","type":"page","link":"https:\/\/ratpark.studio\/en\/","title":{"rendered":"Home"},"content":{"rendered":"\n[et_pb_section fb_built=”1″ _builder_version=”4.22.1″ _module_preset=”default” background_color=”#efefef” locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.22.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.22.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_video src=”https:\/\/ratpark.studio\/wp-content\/uploads\/2024\/11\/NoNecesitasUnLogo_169.mp4″ image_src=”https:\/\/ratpark.studio\/wp-content\/uploads\/2023\/09\/RP-nnulCover.png” play_icon_color=”#222469″ font_icon=”E||divi||400″ thumbnail_overlay_color=”RGBA(255,255,255,0)” _builder_version=”4.22.1″ _module_preset=”default” border_width_all=”5px” border_color_all=”#222469″ global_colors_info=”{}”][\/et_pb_video][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjMzOTIifX0=@” button_text=”Quiero un logo” button_alignment=”center” _builder_version=”4.22.1″ _dynamic_attributes=”button_url” _module_preset=”default” custom_button=”on” button_text_size=”27px” button_text_color=”#FFFFFF” button_bg_color=”#222469″ button_border_radius=”11px” button_icon=”||divi||400″ custom_margin=”100px||||false|false” custom_padding=”||||false|false” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” background_enable_image=”off” background_size=”contain” background_repeat=”repeat-x” z_index=”-99″ locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_4,3_4″ use_custom_gutter=”on” make_equal=”on” admin_label=”Wecould be heroes” module_class=”pa-inline-buttons” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/ratpark.studio\/wp-content\/uploads\/2023\/02\/LogoRatPark_1.svg” alt=”Rat Park Studio” title_text=”Rat Park Studio” url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoiaG9tZV91cmwiLCJzZXR0aW5ncyI6e319@” _builder_version=”4.19.5″ _dynamic_attributes=”url” _module_preset=”default” custom_padding=”20px|20px|20px|20px|true|true” filter_brightness=”0%” filter_invert=”100%” filter_sepia=”100%” global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/ratpark.studio\/wp-content\/uploads\/2023\/08\/logoBIC.png” alt=”Logotipo Sociedades BIC” title_text=”logoBIC” align=”center” _builder_version=”4.21.0″ _module_preset=”default” width=”50%” width_tablet=”50%” width_phone=”50%” width_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”3_4″ module_class=”pa-inline-buttons” _builder_version=”4.16″ background_blend=”overlay” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ text_font=”Jost||||||||” text_text_color=”rgba(255,255,255,0.7)” text_line_height=”1.8em” header_font=”Jost||||||||” header_line_height=”1.1em” header_2_font=”||||||||” header_2_text_color=”#7D84D1″ header_2_font_size=”25px” header_2_line_height=”1.4em” header_3_font=”||||||||” header_4_font=”||||||||” background_layout=”dark” custom_margin=”||11px|||” custom_padding=”||0px||false|false” header_font_size_tablet=”” header_font_size_phone=”26px” header_font_size_last_edited=”on|phone” global_colors_info=”{}”]

Branding
para la Sostenibilidad<\/h1>\n

Somos una agencia creadora de marcas. Ofrecemos estrategias de marca, dise\u00f1o de logos y sistemas de identidad para iniciativas que trabajan por un mundo mejor.<\/h2>\n

<\/strong><\/p>[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” text_text_color=”#FFFFFF” text_line_height=”1.8em” header_text_color=”#FFFFFF” custom_margin=”17px|||||” custom_padding=”0px||||false|false” global_colors_info=”{}”]

Nos llamamos RAT PARK<\/strong> porque los roedores se adaptan, aprenden, sobreviven y juegan, siempre y cuando vivan en un entorno libre e interconectado. Nos gusta la gente que ve en esta era la posibilidad de ser mejores, por encima de la paranoia, el desespero o la apat\u00eda. Construir una vida alrededor de la creatividad es lo que nos ilumina, y nos hace felices. Co-creamos y habitamos un parque humano en donde nos tomamos muy en serio divertirnos para crear.<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.19.5″ _module_preset=”default” background_color=”#1b1656″ background_image=”https:\/\/ratpark.studio\/wp-content\/uploads\/2023\/02\/FondoLogos-1.webp” custom_padding=”100px||100px||true|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6Ijc5MyJ9fQ==@” button_text=”Portafolio de logos” button_alignment=”center” _builder_version=”4.22.1″ _dynamic_attributes=”button_url” _module_preset=”default” custom_button=”on” button_text_size=”28px” button_bg_color=”#7d84d1″ button_use_icon=”off” custom_margin=”||||false|true” custom_padding=”||||false|true” locked=”off” global_colors_info=”{}” button_bg_color__hover_enabled=”on|hover” button_bg_color__hover=”#414986″ button_bg_enable_color__hover=”on”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” background_color=”#151741″ background_enable_image=”off” background_size=”initial” background_position=”center_left” global_colors_info=”{}”][et_pb_row column_structure=”1_4,3_4″ make_equal=”on” _builder_version=”4.16″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” background_color_gradient_direction=”90deg” background_color_gradient_start=”rgba(21,23,65,0.58)” background_color_gradient_end=”#151741″ module_alignment=”center” custom_margin=”||||false|true” custom_padding=”||||true|true” border_color_all=”#7d84d1″ border_style_all=”none” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/ratpark.studio\/wp-content\/uploads\/2023\/02\/RatStars_1.svg” alt=”R A T S T A R S” title_text=”R A T S T A R S” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”3_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” header_font_size=”58px” header_6_text_color=”#7D84D1″ header_6_font_size=”23px” header_6_line_height=”1.3em” text_orientation=”center” custom_padding=”1px|0px||0px|false|true” global_colors_info=”{}”]

Nuestros clientes son empresas, creadores de contenido e iniciativas que participan del desarrollo humano en sus diversas esferas, marcas que le suman valor a la vida y a la sociedad.<\/h6>[\/et_pb_text][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” text_text_color=”#FFFFFF” custom_padding=”2px|||||” global_colors_info=”{}”]

Trabajamos para personas con prop\u00f3sito, es decir que busquen metas econ\u00f3micas, sociales y ambientales. Porque es desde los valores esenciales que surge el mejor dise\u00f1o y la mejor comunicaci\u00f3n de marca, esa que representa y refleja el n\u00facleo de las personas que la forman.<\/p>\n

Garantizamos la integridad visual y la coherencia conceptual en cada proyecto. Queremos que nuestras iniciativas encuentren el apoyo amplio de quienes se identifican con ellas.<\/p>[\/et_pb_text][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjMyODUifX0=@” button_text=”Solicita hoy un diagn\u00f3stico gratis” _builder_version=”4.22.1″ _dynamic_attributes=”button_url” _module_preset=”default” custom_button=”on” button_bg_color=”#73af5a” button_use_icon=”off” global_colors_info=”{}” button_bg_color__hover_enabled=”on|hover” button_bg_color__hover=”#558344″ button_bg_enable_color__hover=”on”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”100px|||||” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.22.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_testimonial author=”Samantha Eyler-Driscoll” company_name=”Standard Error” portrait_url=”https:\/\/ratpark.studio\/wp-content\/uploads\/2023\/10\/se.png” quote_icon_color=”#FFFFFF” quote_icon_background_color=”#222469″ portrait_width=”90px” _builder_version=”4.22.1″ _module_preset=”default” body_font_size=”14px” background_color=”#343974″ custom_padding=”30px|10px|15px|10px|false|true” global_colors_info=”{}”]

He and his team proved themselves to be versatile and creative collaborators in helping focus and channel my own and my partners’ ideas and feedback to gestate the new company’s identity, values and mission, and marketing and content strategy.<\/p>\n

Rat Park marries the nimbleness of a small team and the elegance and confidence of Colombian design with the cultural, technological and business savvy of an export-focused enterprise catering to the international services market. Germ\u00e1n has shown admirable patience and flexibility in accommodating my “ship & iterate” work style and the hassle costs occasionally involved in doing business in different hemispheres, time zones, languages, and currencies. I would highly recommend Rat Park to entrepreneurs or small businesses looking not for a one-size-fits-all design solution but for a multidimensional partnership to establish and\/or grow their market presence.<\/p>[\/et_pb_testimonial][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.22.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_testimonial author=”Judith Sanabria” company_name=”La Laborateca” portrait_url=”https:\/\/ratpark.studio\/wp-content\/uploads\/2023\/10\/lab.png” quote_icon_color=”#FFFFFF” quote_icon_background_color=”#222469″ portrait_width=”90px” _builder_version=”4.22.1″ _module_preset=”default” body_font_size=”14px” background_color=”#343974″ custom_padding=”30px|10px|15px|10px|false|true” global_colors_info=”{}”]

Rat Park siempre nos sorprende con los productos que les solicitamos. Nuestra marca se ha transformado y crecido gracias a ellos.<\/span><\/p>[\/et_pb_testimonial][et_pb_testimonial author=”Carolina Torres” company_name=”V\u00e9rtice” portrait_url=”https:\/\/ratpark.studio\/wp-content\/uploads\/2023\/10\/ver.png” quote_icon_color=”#FFFFFF” quote_icon_background_color=”#222469″ portrait_width=”90px” _builder_version=”4.22.1″ _module_preset=”default” body_font_size=”14px” background_color=”#343974″ custom_padding=”30px|10px|15px|10px|false|true” global_colors_info=”{}”]

Rat Park ha sido nuestro socio en el dise\u00f1o de logos, videos, p\u00e1ginas web y dem\u00e1s apoyo visual para nuestras ideas personales e institucionales. Han aceptado crear para nosotros y con nosotros logos e im\u00e1genes de nuestras marcas y proyectos desde diferentes puntos de partida.<\/span><\/p>\n

Germ\u00e1n es una persona sensible que ha recogido nuestras ideas, historias, discusiones y sue\u00f1os y las ha vuelto imagen. <\/span><\/p>\n

Recomiendo este trabajo con mucho cari\u00f1o y agradecimiento<\/span><\/p>[\/et_pb_testimonial][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.22.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_testimonial author=”Lorieth Manzon” company_name=”LOMAGA” portrait_url=”https:\/\/ratpark.studio\/wp-content\/uploads\/2023\/10\/lomaga.png” quote_icon_color=”#FFFFFF” quote_icon_background_color=”#222469″ portrait_width=”90px” _builder_version=”4.22.1″ _module_preset=”default” body_font_size=”14px” background_color=”#343974″ custom_padding=”30px|10px|15px|10px|false|true” global_colors_info=”{}”]

El trabajo de Germ\u00e1n es tan dedicado que no solo logr\u00f3 rescatar en el logo mi creatividad y el sentido de mi marca como creadora de personajes tejidos , tambi\u00e9n logro transmitir la dualidad mi mente y como percibe mi pasi\u00f3n que es mi marca personal, mi seud\u00f3nimo, un hecho tan poderoso que incluso me motiv\u00f3 a crear otra marca.\ud83d\udcab\ud83e\uddd9 El tiene magia.<\/span><\/p>[\/et_pb_testimonial][et_pb_testimonial author=”Pedro Gaibor” company_name=”Pan et Beren” portrait_url=”https:\/\/ratpark.studio\/wp-content\/uploads\/2023\/10\/pyb.png” quote_icon_color=”#FFFFFF” quote_icon_background_color=”#222469″ portrait_width=”90px” _builder_version=”4.22.1″ _module_preset=”default” body_font_size=”14px” background_color=”#343974″ custom_padding=”30px|10px|15px|10px|false|true” global_colors_info=”{}”]

The most amazing logo and concept designer I know, Germ\u00e1n from Rat Park is giving soul to each of his companies\/creations.<\/span><\/p>[\/et_pb_testimonial][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.22.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_testimonial author=”Fernando Silva” company_name=”Robles Oicat\u00e1” portrait_url=”https:\/\/ratpark.studio\/wp-content\/uploads\/2023\/10\/rob.png” quote_icon_color=”#FFFFFF” quote_icon_background_color=”#222469″ portrait_width=”90px” _builder_version=”4.22.1″ _module_preset=”default” body_font_size=”14px” background_color=”#343974″ custom_padding=”30px|10px|15px|10px|false|true” global_colors_info=”{}”]

El trabajo que ha hecho Rat Park con nuestra imagen en Robles es realmente satisfactoria. Clientes y personas ajenas que encuentran el logo en nuestros productos no vacilan en hacer comentarios elogiosos del ingenio, la esbeltez y la belleza de tejer el nombre del emprendimiento en un dise\u00f1o que recoge rasgos inmediatamente identificables con un \u00e1rbol, con un roble. Lo trazos sinuosos y seductores que enredan elementos de follaje y capturan la atenci\u00f3n del cliente potencial son un verdadero activo art\u00edstico que nos tiene muy complacidos. Gracias RatPark!<\/span><\/p>[\/et_pb_testimonial][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n<\/span>","protected":false},"excerpt":{"rendered":"

Branding para la Sostenibilidad.
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