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VÉRTICE

Vértice is an initiative that seeks to overcome poverty and hunger, through impact projects in vulnerable communities. With Vértice we defined a brand strategy, designed the logo, the identity manual, and the pieces necessary for the brand launch and the website.
VÉRTICE Logotipo

Logotype

VÉRTICE Isotipo

Isotype

VÉRTICE Ícono

Icon

VÉRTICE

Horizontal Imagotype

VÉRTICE Imagotipo

Vertical Imagotype

VÉRTICE

Logotype Horizontal

Brand Elements

Textures

Brand Applications

Process

Vértice already had a brand tradition, it had a logo that was already beautiful and iconic, and it had brand applications printed from the market boxes to the website and social networks. 

The brand's strategy showed us which was the best way to develop the visual identifier, a brand that would connect us with the land, with sustainability and with the meeting around food and community. 

 

1. Sketch

VÉRTICE Bocetos

2. Vectors

3. Construction

4. Result

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