JOBSPITALITY is a brand that seeks to provide the service of trained personnel for the VIP hospitality segment, focused on the management of drinks and food at sports events, showrooms or conferences, among others, in the city of London.

The chosen symbol was the cup and the appetizer, which abstract the vocation of service, the value of feeling attended. In addition, it coincides with the final Y to form the logo.

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Process

The goal of Jobspitality is to gain a space in the VIP segment of hospitality by providing quality personnel and employing local and immigrant men and women with a strong service vocation.

From a research of luxury brands in the United Kingdom, it was clear the taste for the simple, for well-defined typographies and for high contrasts. The martini glass denotes elegance and class, focuses us on the segment of drinks.