Cine Vagabundo
The Vagabond Cinema is a project that brings movies to municipalities that do not have the infrastructure to see films on the big screen. The films address social and human rights issues so that cinema is the spark that ignites reflection and debate about the territory, the community and ourselves.
We thought of a creature, a strange being that carries a cart with a projector. The magical and migratory nature of the project led us to the butterflies as a representative of the projections of dreams, those produced by cinema.
Logotype
Icon
Process
The Vagabond Cinema went from having a complex identity with the illustration of the cart and the butterflies, to a butterfly with the letters integrated, to this abstraction of the butterfly, of the reels of the cinema, and of the roads and paths that the Vagabus travels.
The golden butterfly represents the migratory journey, magical realism, and synchronous order despite of chaos.
1. Sketch
2. Explain
2. Result
Curiosity doesn't kill rats.
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